Matt Deegan

The Media Club · 12 September 2025 · 49 min

Are Journalists Now Influencers Too?

With Alex Hudson, Scott Bryan

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In this episode of The Media Club, host Matt Deegan is joined by Alex Hudson, editor-in-chief of Everything Popular is Wrong, and TV critic Scott Bryan. They discuss the recent Murdoch succession, where Lachlan Murdoch was officially named successor, and the implications for News Corp's media properties. The conversation also covers Lisa Nandy's criticism of streamers and production companies for not funding the new anti-bullying body CISA, the Observer's changes under Tortoise ownership, and the NTAs. The main feature explores whether journalists are becoming more like influencers, sparked by an online spat between Jeremiah Johnson and Taylor Lorenz. The episode includes the Media Quiz, sponsored by Audio Network, and ends with recommendations.

Key takeaways

  • Lachlan Murdoch was officially named successor to News Corp, with siblings receiving $1.1 billion each.
  • Lisa Nandy criticised streamers and production companies for not funding the new anti-bullying body CISA.
  • The Observer under Tortoise has cut weekend staff and is working on a digital subscription model.
  • The NTAs saw Gary Lineker win Best Presenter, and Adolescence won Best New Drama.
  • The episode explored the blurring line between journalists and influencers, citing Taylor Lorenz and Jeremiah Johnson's spat.

In this episode

  • Intro and Club Additions0:00 · Host Matt Deegan introduces guests Alex Hudson and Scott Bryan, who each add a person to the club.
  • Media Headlines: Murdoch Succession0:00 · Discussion on Lachlan Murdoch becoming successor and implications for News Corp.
  • Lisa Nandy and CISA0:00 · Discussion on Lisa Nandy's criticism of streamers and production companies for not funding CISA.
  • Observer Changes0:00 · Discussion on The Observer's changes under Tortoise ownership.
  • AI-Generated Content0:00 · Discussion on AI-generated podcasts and their viability.
  • Journalists vs Influencers0:00 · Main feature on whether journalists are becoming influencers, sparked by Taylor Lorenz and Jeremiah Johnson spat.
  • NTAs Review0:00 · Scott Bryan reviews the NTAs and discusses winners and surprises.
  • Media Quiz0:00 · Quiz segment sponsored by Audio Network, testing knowledge of media news.
  • Outro and Recommendations0:00 · Wrap-up and how to follow guests.

Notable quotes

“I would like to add Ellen Scott, who's the digital editor of Starlights magazine, whose book, Working on Purpose, has just come out.”

Alex Hudson · 0:00

“It's a bit like being back at school when there's like a popularity contest about who's going to be head boy and head girl.”

Scott Bryan · 0:00

“The prize is the future of right-wing thought across the English language Western media.”

Alex Hudson · 0:00

“I think it's an ending that I think was the most likely one, really.”

Scott Bryan · 0:00

“I think it's worthwhile pointing out that the fact that she's remaining in the position, I mean, A, we know who she is because the amount of times that there's been a change in rotation of the person who ends up having this role has been ridiculous.”

Scott Bryan · 0:00

“I turned all my ad blockers off when I was researching it and I still can't find an ad anywhere.”

Alex Hudson · 0:00

Discussed

Lachlan Murdoch · Rupert Murdoch · Lisa Nandy · Taylor Lorenz · News Corp · BBC · The Observer · Tortoise Media

Also mentioned: Jeremiah Johnson · Ellen Scott · Gary Lineker · James Corden · Ruth Jones · Gregg Wallace · Jeff Cooper · Dawn Airey · Peter Kosminsky · Nick Park · Zoe Bread · Johnny Harris · Amelia DeMeldenberg · Stepping Through Film · Patrick · ITV · Channel 4 · Apple TV+ · STV · The New York Times · The Guardian · The Sun · The Times · Fox News

Mentioned or recommended

  • The Choir · tv show · James Corden and Ruth Jones
  • Adolescence · tv show
  • The Traitors · tv show
  • I'm a Celebrity · tv show
  • Call the Midwife · tv show
  • MasterChef · tv show
  • Wolf Hall · tv show
  • Working on Purpose · book · Ellen Scott
  • The Salt Path · book
  • Gavin and Stacey · tv show · James Corden and Ruth Jones
  • Wallace and Gromit · film · Nick Park
  • Mr Bates vs The Post Office · tv show
  • Chicken Shop Date · tv show · Amelia DeMeldenberg
  • Our Big Shot · podcast · Chalk and Blade
  • When Science Finds a Way · podcast · The Wellcome Trust
  • How to Get Wet When You're Dry · podcast