
The Media Club · 12 April 2024 · 30 min
Special: How To Prepare For A General Election
- General Election Coverage
- AI and Deep Fakes in Media
- News UK Finances
- Book Optioning Costs
- BBC Election Planning
- Leaders' Debates
- Polling and Electoral Forecasting
- Social Media and Politics
In this special episode of The Media Club, host Matt Deegan and guests discuss how to cover the upcoming UK general election in the context of AI, deep fakes, and changing media consumption. The episode features interviews with BBC Election Night Editor Sam Woodhouse, former BBC political coverage head Katy Searle, and polling expert Rob Ford, who share insights on election night logistics, the impact of new broadcasters like GB News, and the likely electoral outcome. Additionally, journalist Alex Hudson and investigative reporter James Ball analyse News UK's finances and the rising cost of optioning books for TV adaptations.
Key takeaways
- The BBC has been planning election coverage for six months, with contingency plans for a snap election.
- Katy Searle predicts head-to-head leaders' debates will definitely happen, with the question being how many.
- Rob Ford suggests the election could be in autumn or January, with a Labour majority of 80-100 seats likely.
- News UK's Talk TV lost £53.7 million before tax and is moving off the EPG to online.
- The cost of optioning books for TV has risen sharply due to streamers seeking proven IP.
In this episode
- News round-up
- Panel discussion on election coverage
- News UK finances analysis
- Book optioning costs
- Interview with Katy Searle
- Interview with Sam Woodhouse
- Interview with Rob Ford
Notable quotes
“It is a perfectly polite, perfectly fine bit of TV, but why is it being made? Why does it exist? What is the point of it? Who is it for?”
“I think there's about one good journalistic film, maybe two, and sadly not of the ones that I was in.”
“If you're trying to do linear TV, why? If you're trying to do stuff still for broadcast as a first port of call, why?”
“I absolutely do. 100% there will be head-to-heads. I think the question is how many, not if.”
“It's the only thing anyone wants to talk about. And the trouble is that if you allow people to talk about when you think it's going to be, you never get anything else discussed.”
“Sorry, Richard Tice. You're not going to win any seats.”
Discussed
Mentioned or recommended
- Scoop
- Three-Body Problem
- Fresh Water for Flowers
- Love Island
- The Traitors






