The Media Club · 27 January 2023 · 38 min
Audio Advertising Summit, Ken Bruce's transfer, DMG Media restructures & the bill that SLAPPs
- Audio Advertising
- Ken Bruce's Departure from BBC Radio 2
- DMG Media Restructure
- SLAPP Legislation
- Podcasting Education
- BBC Talent Exodus
- Print Advertising Decline
- Twitter Trust Issues
Matt Deegan hosts a special episode of The Media Club recorded live at Campaign's Radio and Audio Advertising Summit. Joined by Michaela Hallam of Fresh Air Production and Gideon Spanier, UK Editor-in-Chief of Campaign and Editorial Director of PodPod, they discuss the growing audio advertising opportunity, the departure of Ken Bruce from BBC Radio 2 to Greatest Hits Radio, and DMG Media's restructure of its advertising arm. The episode also features an interview with James Ball and Franz Wild of The Bureau of Investigative Journalism about a new bill in Parliament to tackle SLAPPs (strategic lawsuits against public participation), and a segment with Adam Shepherd, editor of PodPod, on City University's new MA in Podcasting. The show concludes with the first media quiz of 2023.
Key takeaways
- Ken Bruce announced his departure from BBC Radio 2 to join Greatest Hits Radio, taking the PopMaster quiz with him.
- DMG Media proposed a restructure of its advertising arm, citing a suppressed market that hasn't recovered as expected post-pandemic.
- A new bill to tackle SLAPPs was put forward in Parliament, with cross-party support from MPs including David Davis and Margaret Hodge.
- City University announced a new MA in Podcasting, covering production, business, and marketing aspects.
- The Guardian faced criticism from audio freelancers over handling of a major project on the slave trade.
In this episode
- Introduction and headlines
- Interview with Michaela Hallam and Gideon Spanier
- Ken Bruce's departure
- DMG Media restructure
- SLAPP legislation interview
- Adam Shepherd on MA in Podcasting
- Media Quiz
Notable quotes
“We like to call ourselves the critical friend because we wouldn't be doing our job if we weren't challenging them on the area that we know we're experts in.”
“I think that the BBC needs to I've come from 20 years at the BBC I love the BBC I learned I learnt a lot there but they can't be everything to every person and so if they look at potentially One of their roles being a talent incubator with the inevitability, inevitability of that talent then moving on for whatever reason.”
“I hate it when anyone uses their job.”
“I just think somewhere along the line, we know what the BBC stands for. And if this is a very senior appointment and you've been making instructions to the Prime Minister, you should just declare it.”
“If anybody wants to facilitate me alone, exchange some favours, I'm very open to it. I just want to say that now.”
Discussed
BBC · Campaign · Fresh Air Production · PodPod · The Bureau of Investigative Journalism · DMG Media
Mentioned or recommended
- PopMaster
- Putin's People
- Kleptopia
- The Great British Bake Off
- Squid Game: The Challenge
- MA in Podcasting
