Matt Deegan

The Media Club · 23 May 2025 · 36 min

ITV Cuts Loose: How Daytime Lost Its Lure

With Heather Fallon, Scott Bryan

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In this episode of The Media Club, host Matt Deegan is joined by Broadcast reporter Heather Fallon and TV critic Scott Bryan to discuss major UK media stories. The main topics include Channel 4's plans to launch a creative investment fund and invest in indies, ITV's significant cuts to its daytime schedule (including job losses and programme changes), STV's expansion into branded content and radio, and Gary Lineker's departure from the BBC after a controversial social media post. The episode also features the Audio Network Media Quiz, where Heather wins, and various lighter segments.

Key takeaways

  • ITV announced major cuts to its daytime schedule, including 220 job losses and changes to Good Morning Britain, Lorraine, and Loose Women.
  • Channel 4 launched a creative investment fund and reported cash reserves of £111 million, with plans to invest in indies.
  • STV expanded its production portfolio with a stake in Fan Club and announced plans to launch a radio station.
  • Gary Lineker left the BBC after a controversial social media post, and his podcast The Rest is Football was dropped from BBC Sounds.
  • The Audio Network Media Quiz was won by Heather Fallon, with Scott Bryan finishing second.

In this episode

  • Introduction and Club Members0:00 · Matt introduces the show and guests, and they each nominate a new club member.
  • Channel 4 Investment Fund Discussion5:00 · Discussion on Channel 4's creative investment fund and annual report.
  • ITV Daytime Cuts15:00 · Analysis of ITV's cuts to daytime programming and implications.
  • STV Expansion25:00 · Discussion on STV's investment in Fan Club and radio launch.
  • Gary Lineker's BBC Departure35:00 · Discussion on Gary Lineker's exit from the BBC and its aftermath.
  • Audio Network Media Quiz45:00 · The quiz segment where Heather wins.
  • Wrap-up and Sign-off55:00 · Final thanks and how to follow the guests.

Notable quotes

“I've been busy laminating your membership card out in the office.”

Matt Deegan · 0:00

“I think people who make those opportunities for diverse talent to come in through the door should always be celebrated.”

Heather Fallon · 0:00

“It's because I think somebody wasn't there at work one day, so she's just naturally given us a massive promotion.”

Scott Bryan · 0:00

“I think it's like an interesting sort of sense about where we are with the media industry so far.”

Scott Bryan · 0:00

“It's a pretty brutal overhaul.”

Matt Deegan · 0:00

“I think it's more a statement of what is happening in the TV industry rather than potentially getting ready for a sale.”

Heather Fallon · 0:00

Discussed

Gary Lineker · ITV · Channel 4 · BBC · STV

Also mentioned: John Whiston · Rose Ayling-Ellis · Alex Mahon · Ian Katz · John McVay · Zai Bennett · Josh Halliday · Patrick Butler · John Holmes · Simon Clark · Rylan Clark · Bobby Hain · Graham Bryce · Joe Lycett · Nick Grimshaw · Annie Mac · Tom Grennan · Roman Kemp · Angela Hartnett · James Warrington · Tim Davie · Amol Rajan · ITV Studios · BBC Studios

Mentioned or recommended

  • Match of the Day · tv show · BBC
  • The Rest is Football · podcast · Goalhanger
  • The Rest is History · podcast · Goalhanger
  • Code of Silence · tv show · ITV
  • Reunion · tv show · BBC
  • How to Be In Love · podcast · Rylan Clark
  • How to Be a Man · podcast · Rylan Clark
  • Sidetracked · podcast · Annie Mac and Nick Grimshaw
  • Traces Uncloaked · tv show · BBC
  • Paul Foot Awards · event
  • The Media Club · podcast · Rethink Audio